The 2026 FIFA World Cup has had a notable impact on the perception of the United States, potentially boosting its reputation as a welcoming and vibrant host nation. This could have long-term benefits for tourism and international relations. However, the event also sets high expectations for future large-scale sports events in the country. The growing interest in soccer within the U.S. could lead to increased investment in the sport, but it also raises challenges in maintaining this momentum post-tournament.